Gordon Russell.
Keeping you Moving.
Established in 1930, Gordon Russell Limited is a Canadian family-owned business supplying and servicing certified engineered products in Western Canada and the Pacific Northwest.
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CASE STUDY
Website Overhaul (UI/UX)
Here’s how I helped!
Completely redone website. Personas, Branding, Mockups, Prototype, Design, and Implementation.
Rebuilt website from the ground in Hubspot CMS to take advantage of clients previous membership and CRM.
Created detailed prototypes in FIGMA to present to client, including a revamp of their existing vast product offerings.
More Details
UI/UX
Utilizing FIGMA, I created detailed prototypes for web and mobile to present to the client. Revamping their branding and user experience simultaneously.
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Website
Completely rebuilt website in HubSpot CMS builder, using a custom theme built by Poeta Digital. Poeta developers integrated an Amazon cloud service to host client's vast product catalogue.
Marketing
Helped with client rebranding, and implemented G-Suite for analytics and conversions data in digital marketing.
